Recent Posts
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Daily Deals Damage Online Reputation?
Using daily deals like Groupon could damage your online reputation
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Online Apologies – Your Business Could Depend On It
Here’s a great article from MarketingVox on managing your brand online, in this case “The Art and Science of the Online Apology”. Read the article in its entirety here.
Companies have learned over the decades that customers can be mollified for just about any sin it might commit – except perhaps outright negligence – with a [...] -
The Silver Bullet for Online Reputation Management
The old adage is that “an ounce of prevention is worth a pound of cure”, and in the case of online brand protection that is absolutely true.
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Turning Enemies Into Missionaries
Much of our work involves helping companies in dire straits.
These are companies that have spent untold amounts of money and time
building the brand name of the firm, products, services or
executives…
…only to see those efforts torn down by people on the Internet
complaining or worse, lying about them.
True, online reputation management involves a lot of Search Engine
Optimization [...]